Dia de Muertos

Rooted in love, memory, and vibrant celebration, Día de Muertos at Thanksgiving Point honors Latin American traditions with music, dance, food, and community remembrance. Guests were invited to build personal ofrendas, contribute to a community altar, and enjoy performances surrounded by colorful calaveras, marigolds, and art. I led the creative direction for the event, designing everything from the event branding and entrance facade to altar signage, alfombra templates, performer schedules, and activity station visuals. The goal was to create a respectful, welcoming atmosphere that felt both joyful and deeply meaningful.